An Olds Story
(These articles highlighting men and women who have had high
achievement in business allow us to take a glimpse at the
underlying energies and how they applied these numbers to their business
interests. I trust that the example is helpful to your own
application of the numbers. In some instances the path of the
business is directly reflected in the numbers. In other
instances we can see success in spite of counter-balancing
numbers.)
The Data:
Birth Name: Ransom Eli Olds
Birth Date: June 3, 1864
Life Path 10/1
Expression 21/3
Soul Urge 18/9
Personality 12/3
Birthday 3
Integrative Vision 19/1
Olds Motor Vehicle Company
Founded: August 21, 1897
Life Path 18/9
Expression 21/3
Soul Urge 15/6
Personality 24/6
Birthday 21/3
Integrative Vision 27/9
Eli Ransom Olds was a creative genius (3 expression, 9 soul urge, 3 birthday, 3
personality) As with most people who have an overabundance of a single energy
group, they may lack balance. He was fortunate in his date of birth. He was
provided the business acumen and ambition of the 1 energy in his life path and
in his integrative vision number.
With this chart, we would expect a man who would develop new products that were
quite different from anything available. His Oldsmobile automobile from the
start contained innovative elements that set it apart from other cars then being
manufactured. The Oldsmobile to this day has the reputation of being on the
cutting edge of automotive technology. This impetus toward new ideas is a direct
legacy of Mr. Olds. My personal opinion is that General Motors is making a
mistake in discontinuing this division.
This was a man who would follow his own ideas no matter how many critics said it
couldn't be done. He would do it and, through his persuasive use of words, sell
the idea to a wide market. With all the 3 energy in his chart, it may appear
that he was just lucky. He had a knack for being at the right place at the right
time. This good fortune stemmed directly from his finer vibratory rate from that
3 energy. As long as he kept an upbeat attitude, he attracted situations that
vibrated also at this higher rate. In effect he manifested these favorable
circumstances from within himself.
When he established the Olds Motor Vehicle Company, whether intuitively or by
design, the chosen name emphasized his own traits. The entire chart of the
company is creative energy, with solid business judgment coming from the 6 soul
urge and the 6 personality. With a 9 life path and a 9 integrative vision
number, there may have been too strong a push for perfection. If the company had
waited until every detail was without flaw before beginning production, we would
never have seen an Oldsmobile on the road. Fortunately, this tendency toward
impossible perfection was kept within reasonable limits.
The name "Oldsmobile" has an 8 soul urge and a 7 expression. It needed a
stronger business backing than the Olds Motor Vehicle Company could give it.
From its inception the marketing for the Oldsmobile, based upon the company
numbers, would emphasize good-taste, comfort and excitement. Ads that talk of
money and prestige were demanded by the name of the car, but would have raised
doubts in the market about the company. This was a conflict that could not be
easily resolved. I have not looked at these old ads to see which approach was
actually taken, but it would be interesting to know which ads were most
effective. Your homework assignment is to go to the newspaper archives of the
early 1900s to see if you can find examples.
The numbers in neither the chart of Mr. Olds nor the Olds Motor Vehicle Company
lend themselves well to a global market or to a sustained production. Mr. Olds
would soon tire of the business. Once the car was on the market, too many people
would need to be involved. He would desire to work on a new project of his own
design. The Company, likewise, did not have the numbers to support a major
business endeavor. If it could give away the cars it would. There is too much
altruistic energy for the competition of big business.
By becoming a part of General Motors Corporation, Mr. Olds could continue his
innovative ways and continue to bring great value to the world.
© 2004 Daniel R. Hardt
Daniel R. Hardt
Life Path Numerology Center, Inc.
Life Path Publishing House
Life Path Business Services
http://www.lifepathnum.com
800-442-2589
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